Manchester United
Id?ntify who you b?li?v? to b? Manch?st?r Unit?ds k?y stak? substantiate?rs and ?valuat? th?ir influ?nc? in r?lation to th? ?thical stanc? tak?n by th? comp both.
?thical stanc? d? fin?d by Johnson and Schol?s as: `th? ?xt?nt to which an organisation will ?xc??d it minimum obligations to stak? pack?rs and soci?ty at larg?.Four possibl? ?thical stanc?s ?xist and ar? st?r?otyp?s for any organisation.
Th? first ?thical stanc? is short-t?rm shar?hold?r int?r?sts; a caller-up who stick v?ry clos? to laws and r?gulations which ar? in plac?. Th?y giv? and do only what th?y ar? oblig?d to, this usually caus?s probl?ms with retentive-t?rm financial d?cisions.
Th? s?cond stanc? is long?r-t?rm shar?hold?r int?r?sts - a company who ar? v?ry focus?d on haveing and maintaining r?putation in r?lation to its financial succ?ss. Th?y tak? into consid? confine all stak?hold?rs and how th?y can ?ff?ct th? organisation in th? futur?.
Th? third stanc? is multipl? stak?hold?r obligations - r?lating to a company taking wid? consultation with all stak?hold?rs. This is a v?ry slow proc?ss and not a good stanc? for a warm moving and growing company.
Th? last stanc? is shap?r of soci?ty - compani?s who focus on communiti?s and want to build th?m up; this stanc? puts th? financial int?r?st s?cond and is usually r?lat?d to charitabl? organisations.
Manch?st?r Unit?d match?s th? s?cond stanc? - Long?r-t?rm shar?hold?r int?r?sts.
Th?y ar? focus?d on building r?putation exploitation play?rs, clothing, t?chnology, m?dia and many oth?r ways to promot? th?ir t?am and brand. Th?y ar? cognize globally using strong mark?ting m?thods and this has gr?atly aid?d th?ir financial goals.
As a global organisation th?y hav? a numb?r of stak?hold?rs, ?ach of th?s? can b? cat?goris?d into th? numerate of pow?r and int?r?st th?y hav?, using stak?hold?r mapping. This mod?l is call?d th? Pow?r/Int?r?st matrix (shown b?low) and indicat?s th? typ? of...
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